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Eager Black Friday shoppers rejoice - promising early Amazon Black Friday deals are now live thanks to a seasonal 'Holiday sale' at the retailer. If you're looking for price cuts on everything from the latest TVs to Amazon devices then the good news is that there are already awesome deals that you can shop right now.

After spending several weeks in the shadows while the other big retailers duked it out for the early Black Friday announcement spotlight, Amazon finally announced dates for its end-of-November schedule on Nov. 13: Amazon's Black Friday event will start on Thursday, Nov. 21, and run through (Cyber) Monday, Dec. 2, with new deals dropping every day.

So many retailers, like Walmart, Target, Great Jones, and more have already started dropping early Black Friday deals for you to take advantage of. And of course, Amazon is getting in on the fun, too!

Staff-favorite cookware and coffee brands, from Keurig to Ninja to Le Creuset, are among the earliest stuff on sale

PSA: Amazon’s Black Friday 2024 sale is sooner than you think (and its deals are really good). The retailer just announced that the major savings event officially starts on Thursday, November 21, with jaw-dropping deals spanning over 35 departments.