Citing multiple use-cases, Electronic Arts wants to use AI for what it believes will make games more efficient to develop.
Laura Miele talks about her quest to make the video game industry more inclusive, and its future as a means of social ...
The future of The Sims is not linear, The Sims franchise vice president Kate Gorman Revelli says ...
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FIFA had reportedly demanded more than the $150m or so that it had been charging EA each year for the privilege of using its name. EA decided instead to embark on what Andrea Hopelain, who runs its ...
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Respawn Entertainment has recently launched Star Wars Jedi: Survivor. Moreover, with regard to that Electronic Arts has ...
Electronic Arts CEO Andrew Wilson talked about how generative AI is the "very core" of the studio's business during the recent investor presentation.