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And while longtime Nike mastermind Tinker Hatfield will probably have a pair of Air Jordan 3s embedded into his tombstone at this point, his influence in the space is hardly confined to one pair ...

You needn't be a fan of K-Pop to appreciate and enjoy South Korean musician G-Dragon's Nike sneakers. You needn't even have heard of him. You see, his alliance with the Swoosh, via his fashion ...

That's Rihanna, who resurrected her Fenty x Puma collab last year (the awakening was music to the ears of her 151 million Insta followers—even if it wasn't news of actual new music) and ex-Nike ...