A new Google TV ad for a video game serves as an excellent reminder for why the platform should probably stick to content ads instead.

Colin Keith Gray and Megan Raney Aarons reveal how a "small, sort of scrappy outsider team" turned out viral ads that have "ruffled feathers for factions of the right" and incited a response from ...

SEO and Google Ads serve different but complementary purposes. SEO involves earning high visibility on organic search engine results pages for free through relevant and high-quali ...

A popular new strategy for combating misinformation doesn't by itself help people distinguish truth from falsehood but ...

Discover the power of AI tools in PPC advertising. Learn how automating tasks, enhancing targeting, and analyzing data can ...

Business Links is a new asset type that uses customizable, AI-enhanced headlines to target varied customer intents within a single search ad.

Ex-Meta and Google exec Jennifer Dulski likes to ask about people’s lives before their resume in a job interview. Here’s why.

The goal of Google Ads is to create successful campaigns. To do that, you need to optimize your ads and find out which ones convert best. But how do you go about it? One of the most powerful tools is ...

This step-by-step PPC guide covers everything from campaign setup to ad groups, keywords and essential settings to get started successfully.

“Google’s failure to provide suggestions related to the assassination attempt against President Trump on July 13, 2024, as part of its search function is yet another example of censorship ...

The American Economic Liberties Project, Check My Ads, and the ... has not helped Google as much as is believed. The company lost the case against Epic Games, for example. It has also failed ...

What's an Example of a Mobile Ad? You may have seen mobile ads on Facebook in between posts from friends and companies that you follow. These ads can incorporate videos or eye-catching visuals ...