Conversations between Google execs were leaked during the discovery phase of the latest adtech antitrust trial.
But the discovery process has also unearthed nuggets of information that aren’t directly related to the case, yet are no less ...
Publishers were encouraged to see the DOJ highlight Google’s stranglehold on the ad server market and its attempts to weaken ...
Prabhakar Raghavan, who heads Google Search, Ads, Assistant, Maps, commerce and payments, said the future of search is “not ...
Alphabet frequently dominates headlines across a variety of sectors and industries— ranging from the advertising business ... the world of biology and drug discovery. Among the most important ...
Google is the largest digital ad platform in the United States, accounting for 27.1% of ad revenue in 2023 alone. Google ads ...
Two years of experiments reveal key findings on the best-performing bid strategies, keyword match types, campaign settings and more.
Google Ads requires you to assign them to campaigns, whereas on other platforms, you can assign budgets to ad groups or ad sets. When I take discovery calls and work ... want to start with Google ...
Desperate to find a balance between profitability and growth media companies are throwing business models at the wall, a trio ...
The Pixel 9 Pro Fold is a vast improvement over its predecessor which shows that Google is listening to users and keeping up ...
"Even if the AI then can try to evaluate, analyse it and predict from that, it's based on information that's put in. AI is a ...
Kronenfeld, who is Jewish, says Lazzarini’s transparency and good-faith ... leaves out some ads due to a number of technical and policy limitations. Google’s Booth says examples of Israel ...