McDonald's said that it continues to face slow traffic in back-to-back quarters, especially among its lower-income consumer.

McDonald’s playbook, created to negate rare traffic and sales slippage among low-income consumers, was working as planned until the company’s E. coli outbreak impacted a big chunk of its domestic ...

McDonald's has posted another bigger than expected drop in sales as demand continues to slow, despite attempts to lure cust ...

Hello, and welcome to McDonald's third quarter 2024 investor conference call. At the request of McDonald's Corporation, this conference is being recorded. (Operator Instructions) I would now like to ...

Overall sluggish demand has prompted fast-food chains such as McDonald's to lean into meal bundles and limited-time offers in a bid to revive traffic, especially among lower-income customers.

McDonald's on Tuesday posted a steeper-than-expected drop in quarterly global comparable sales, hurt by weaker traffic across ...

McDonald’s recent E. coli outbreak hasn’t been good for business, but the burger giant is cooking up a new value offering to ...

McDonald's, Starbucks, and others this week have highlighted a "value war" as customers push back on high prices for fast ...

In the US, McDonald’s has extended a $5 meal deal introduced during the summer. There are signs that promotional activity has been working: comparable sales at McDonald’s roughly 13,500 US restaurants ...

With the holiday season fast approaching, major food and beverage brands like McDonalds, Starbucks, Burger King, and Dunkin are gearing up for November 2024 with a lineup of limited-time promotions.