Today’s consumer is overwhelmed and spoiled by choice and convenience. As digital-first companies increasingly attract ...

Shauna MacDonald , Brookline Public Relations Brookline Public Relations, Inc. (Brookline) recently celebrated its 20th ...

Maintaining a strong online presence is still a critical factor for B2B success. SEO, or Search Engine Optimization, remains a cornerstone of digital marketing. By understanding how search engines ...

Companies have been utilizing chatbots for decades, but it’s only in recent years their popularity has skyrocketed thanks to advances in artificial intelligence. Modern AI agents can collect and ...

Creative professionals are often cast as inevitable casualties in the rise of generative AI. With tools and prompts enabling anyone to create art, music, literature, and design with minimal expertise, ...

In a world where attention spans are shrinking and digital views are overflowing, Gen Z stands out as a generation that demands more from brands. Born between the late 1990s and early 2010s, these ...

How did the partnership with Wayfair come about and why was it a good fit for TMS (The Morning Show)? We shared the news of our planned brand refresh with our Corus Marketing and Sales teams, and ...

The marketing industry is characterized by its fast-paced and ever-evolving nature, with trends and technologies constantly shifting. A telling sign of this growth in Canada is the rise of marketing, ...

We unearth the latest news, tips, tricks, and insights from the best marketers from Canada and around the world, and share pertinent industry news.

As with many industries, it’s increasingly difficult to stand out in the financial services space. New entrants are crowding the marketplace; the big banks remain a formidable presence and some ...

The #Hashtag Awards recognize and celebrate the incredible and diverse talent within the Canadian Marketing community. From jaw-dropping creative campaigns that made waves on a national scale, to ...